Posts tagged social shopping

Veedow

Surfing the net, I come across Veedom. Veedom is one of the new social shopping site founded in early 2007 by Fabio de Bernardi and Matteo Canzi Blanc.

Although the concept of social shopping and the sites related to the subject are still a new phenomenon on the web, Veedom, compared to the competition such as StyleFeeder or MyFaveShop, adopt a new passive method. In this way it suggests products to its members without that their costumers try to find anything.

At the beginning, the only information the system needs are the interests of the subscribers from which the algorithms develop a profile of interest. Competing sites, by contrast, are much more tied to a concept of research which may be browsing the profiles of other users, or browsing by tags, or by typing a real key and then move from there through tags, user profiles etc… In other words, the competition behaves much closer to satisfying a specific need and this when the user accesses the site rather than pure discovery products and satisfy their latent needs, an area in which Veedow is focusing much. Read the rest of this entry »

Social Shopping: this is the recipe for a new success!!

Following the success of social network, the social shopping come into existence.
What is social shopping?
It is a new category of e-commerce that tries to combine two favorite online activities: shopping and social networking.
These sites want to gather people in one place to swap shopping ideas. The sites are designed for both browsing and blogging, with some shopping-related technology twists included.
But instead of simply describing what they have found on other sites and posting a Web address, they can download a piece of software that allows them to grab images of those products to post on their own shopping lists. Read the rest of this entry »