Marketing Smile
Digital Consumer Behavior
Social Network Time
Dec 8th
The fast adoption of Social Media over the last couple of years has left many organisations in something of a spin; something that was at first dismissed as the preserve of the young and has become an unavoidable key component of mainstream communications.
With this recognition has come the need to better understand and manage the use of social media by organisations – including charities and other non-profits – leading to the desire to develop social media guidelines to help ensure that everyone across an organisation works together to get the most from this new technology. However, this is not as easy as it might sound. Read the rest of this entry »
Security issue
Dec 8th
Information security is important both to companies and consumers that participate in online business. Many consumers are hesitant to purchase items over the Internet because they do not trust that their personal information will remain private. Encryption is the primary method for implementing privacy policies.
Recently some companies that do business online have been caught giving away or selling information about their customers. Several of these companies provide guarantees on their websites, claiming that customer information will remain private. Some companies that purchase customer information offer the option for individuals to have their information removed from the database, also known as opting out. Read the rest of this entry »
some videos!!
Dec 6th
Hello everybody!
Have a look to these video to learn more about digital consumer behavior. You jsut have to click on the link you find in the list below:
Digital consumers are full speed ahead
The slowdown will fuel online growth
Follow consumers online to get more bang for your marketing buck