Marketing Smile
simoriga
Posts by simoriga
Digital marketing definition
November 21, 2009 - 16:03
Tags: communication, customer acquisition, customer retention, digital marketing, digital technology, idm, knowledge, networks, profitable customer, unprofitable customer, web 2.0, web 3.0
Posted in Theoretical Corner | No comments
As we have already said in the previous posts, there is a clear definition of Digital Marketing:
“Applying digital technologies which form online channels to market to contribute to marketing activities aimed at achieving profitable acquisition and retention of customers through recognizing the strategic importance of digital technologies and developing a planned approach to improve customer [...]
Digital WHAT???
November 21, 2009 - 16:00
Tags: david siegel, definition, digital marketing, digital marketing council, e marketing, internet, virtual, virtual world
Posted in Theoretical Corner | No comments
As far as I can guess, I think you are reading this blog because you are connected to the Internet. I believe you have a computer and that you use it very often to surf, to look for information or just to waste a considerable amount of your spare time.
Being connected to the Internet is [...]
Welcome to our blog!
November 21, 2009 - 15:57
Tags: corporate communication, digital marketing, e marketing, emarketing, internet marketing, Lugano, Marketing, Switzerland
Posted in Uncategorized | No comments
We are a group of 7 students studying Marketing and Corporate Communication. We are aged 23 to 25 and we currently study at the university of Lugano, a beautiful city in the Italian-speaking side of Switzerland.
We are very curious people, we love what we study and we are willing to share with a larger audience [...]