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bertocarl
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Posts by bertocarl
Security issue
December 8, 2009 - 16:38
Tags: abebooks, amazon, credit cards, database, E-commerce, ebay, privacy policies, security
Posted in Digital Consumer Behavior, E-commerce | 1 comment
Information security is important both to companies and consumers that participate in online business. Many consumers are hesitant to purchase items over the Internet because they do not trust that their personal information will remain private. Encryption is the primary method for implementing privacy policies.
Recently some companies that do business online have been caught giving [...]
Social Network Marketing
December 1, 2009 - 23:24
Tags: Communities and Social Networks, e marketing, Online Advertising
Posted in Communities and Social Networks, Direct Marketing, Online Advertising, Social commerce | No comments
Social network marketing has brought media to a global audience. Its interactive nature is a great quality of the medium. Internet marketing ties together creative and technical aspects from design, development, advertising, and sales. It is relatively cheap and companies can reach a broad audience for a relative small traditional advertising budget and therefore businesses [...]