About

We are a group of 7 students aged 23 to 25 studying Marketing and Corporate Communication. We are studying at the university of Lugano, a beautiful city in the Italian-speaking side of Switzerland and we are now in the last semester of lectures.

We are very curious people, we love what we study and we are willing to share with a larger audience the topics we consider to be interesting.
To be more precise, in this blog we will be dealing with “digital consumer behavior” in the field of what has been called “digital marketing”, sometimes called “online marketing”. We will be using this blog to express and share with you our thoughts, our experiences and our opinions about everything related to the web consumer behavior. We would like to hear your comments and you to give us suggestions about the topics, too.
Thank you for your attention and stay tuned!
Alessia, Carlotta, Federica, Giorgio, Luca, Nicol, Simona.